August 2024 Release Notes

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Date Version Release Type
August 2024 2.3.0 Major

1. Summary

Hey Grower community! Buckle up, because this is a BIG one! We're beyond excited to announce a MAJOR RELEASE that’s set to redefine how you track and measure success in your campaigns. Alongside this groundbreaking new feature, we’ve made several enhancements and optimizations across the platform. Let’s jump into the details!


2. New Features

Success Metrics

Description: Success Metrics are now live! This powerful feature allows you to customize the conversion action you want to track per campaign in each channel. This ensures that you're qualifying the success or failure of a campaign based on the correct conversion action.

Impact: This is a game-changer for our users, offering unparalleled flexibility and paving the way for more accurate reporting and analysis.


3. Improvements

LinkedIn Ads Metrics Optimization

Description: We’ve refined the LinkedIn Ads metrics and AI analysis, optimizing them for better results and deeper insights.

Impact: Improved data accuracy and more precise AI-driven recommendations for your LinkedIn campaigns.

Date Picker Adjustment

Description: We’ve adjusted the date picker on the Performance page – an earlier UX blunder on our end. But hey, mistakes happen, and we're here to fix them!

Impact: This change makes date selection smoother, enhancing overall user experience and functionality.

Continuous AI Engine Optimization

Description: Our AI engine keeps getting smarter! We’ve made continuous improvements to ensure higher quality results with every update.

Impact: Expect even more accurate, actionable AI-driven insights to help you optimize your marketing strategies.


4. Bug Fixes

Invisible Bugs, Visible Fixes

Description: Thanks to our relentless QA Team, we've squashed a tricky bug that no one else would have caught. Couldn't think of a better screenshot to visualize it:

Impact: Behind-the-scenes tweaks to keep everything running smoothly – so you can focus on what matters most.


5. Feedback

We’re always eager to hear from you! Reach out with your thoughts and experiences on this release at ✉️ info@thegrower.ai. Your feedback drives us to make Grower even better!

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